Post by warner123 on Feb 27, 2024 0:47:03 GMT -5
How has our relationship with consumption changed? What attracts us and moves us in choosing products? Being able to touch emotions to bring the consumer closer to the product: this is the revolutionary formula that Kevin Roberts proposes in his latest book Effetto Lovemarks. Winning in the consumer revolution . According to Kevin Roberts' thesis, we live in the Attraction Economy and today more than ever it is important to establish emotional bonds with consumers, who have the control in their hands that previously belonged to producers and retailers. The new challenge is played around the things that most attract people: food, music, design, games, shops, theme parks, hotels, entertainment and various events. A new perspective opens up for all of us: consumers, marketing people, advertisers, telephone operators, publishers, retailers and so on.
This brief introduction is to tell you about a very engaging editorial Uruguay Mobile Number List product (and aesthetic experience) that seeks to tell the story of Sicilian "taste" and culinary tradition through an elegant publication consisting of 2 DVDs and a refined image book. “ La Variante Sultano ” is a documentary film and book, made by Vincenzo Cascone and produced by Extempora and the Duomo Restaurant, which tells of a journey, a “remembrance of the territory” and of the professions that implicitly enter into Chef Ciccio Sultano 's dishes . If it is true that cuisine, despite its countless facets, immediately expresses the relationship between man and nature, it is also true that this relationship - which we use to call culture - is somehow linked to the living conditions of the area.
Sicilian cuisine represents the perfect synthesis of the complexity of its people, but above all it encompasses man in all his fundamental aspects: survival, the class to which he belongs, fashions, the absorption of the customs of the dominating peoples who over the years have followed in this region. Ciccio Sultano is the chef who more than anyone else expresses this multiplicity of forces that cross Sicily, freeing the role of the cook from a mere executor to a tireless researcher of raw materials, of stories, of "sacred" recipes to be secularized and products to be magnified. Ciccio Sultano's cuisine is a dynamic, never a formula if it is true that, as the protagonist says, "You can recreate a dish a thousand times, always following the same moves and always using the same ingredients but it will never be identical, it will always reflect the moods and emotions of that particular moment".
This brief introduction is to tell you about a very engaging editorial Uruguay Mobile Number List product (and aesthetic experience) that seeks to tell the story of Sicilian "taste" and culinary tradition through an elegant publication consisting of 2 DVDs and a refined image book. “ La Variante Sultano ” is a documentary film and book, made by Vincenzo Cascone and produced by Extempora and the Duomo Restaurant, which tells of a journey, a “remembrance of the territory” and of the professions that implicitly enter into Chef Ciccio Sultano 's dishes . If it is true that cuisine, despite its countless facets, immediately expresses the relationship between man and nature, it is also true that this relationship - which we use to call culture - is somehow linked to the living conditions of the area.
Sicilian cuisine represents the perfect synthesis of the complexity of its people, but above all it encompasses man in all his fundamental aspects: survival, the class to which he belongs, fashions, the absorption of the customs of the dominating peoples who over the years have followed in this region. Ciccio Sultano is the chef who more than anyone else expresses this multiplicity of forces that cross Sicily, freeing the role of the cook from a mere executor to a tireless researcher of raw materials, of stories, of "sacred" recipes to be secularized and products to be magnified. Ciccio Sultano's cuisine is a dynamic, never a formula if it is true that, as the protagonist says, "You can recreate a dish a thousand times, always following the same moves and always using the same ingredients but it will never be identical, it will always reflect the moods and emotions of that particular moment".